Hello NG Advertisers, we have made a new addition to your favorite display advertising network. We are elated to announce the addition of Video Ads to our suite of advertising options.
Video Ads allows you to put your marketing on automation, easily pass on your message and buy mindshare compared to other forms of advertising like text, native and banner ads.
According to Siteefy, 1/3 of of all online activity is spent watching video.
Based on a survey conducted by Elite Content Marketer, 66% of people said they’d prefer to watch a short video to learn about a product or service; while 18% said, they would rather read a text-based article, website, or post.
85% of businesses use video as a marketing tool and 59% of non-video marketers expect to start leveraging it in 2021. Further, 92% of marketers who use video report it as an essential part of their strategy. (Wyzowl)
There’s a ton of data on the internet that supports the fact that video ads are part of the future of advertising and a vital tool in marketing…but that’s by-the-way.
Let’s look at what else we shipped with our new tool.
Features Of Our Video Advertising Tool
Video Ads are billed as Cost Per View. With the CPV billing option, your account is charged only when your video ad is viewed up to the 30th second; thereby ensuring that you are not billed for mistaken clicks and giving you maximum value for your ad spend.
You also get up to 5minutes of video run time to advertise your business at no extra cost. In other words, whether your video ad is 30secs short or 5minutes long, you are charged the same amount; so make your video impressions count as much as possible.
Like other ad types, you can also set your targeting by location(country, state or county/LGA), keyword, site category etc
How Your Video Ads Are Displayed On Publisher Websites
You know, the kind of ads that tend to convert well are ads that are displayed prominently and don’t look like advertising. Your video ads will be displayed in a natural, non-intrusive form. You will find them fused inside most website content, on the sidebars or below content.
You can see a preview, by visiting our Banner Size Samples page.
In summary, Video Ads present a channel that help businesses educate their prospects, build long-term relationships with customers and promote their services in so many creative ways that other ad formats will not allow.
We are excited about this new addition and look forward to hear the results you get from it.
So whether you are a music artiste, a video content creator, an entrepreneur, a religious organization etc., start increasing your reach with Video Ads.
If you are wondering how to setup your video ads, we have got you covered. Visit our Knowledge Base to learn how to do so.